Unlock your
customer-first data
Your customers matter.
UnifiedCustomer is the only Customer Data Platform (CDP) that creates measurable growth for Australian and New Zealand retailers through a tenacious focus on data.
Better Targeting
Our UnifiedCustomer view collects and assembles all available data around the customer, allowing you to create hyper-targeted segments
Increased Customer Loyalty
UnifiedCustomer allows you to nurture your customer relationships from first-touch through to advocacy, collecting data and recommending actions along the way
Better Personalisation
UnifiedCustomer makes intelligence available when and where it matters: at the moments of customer experience where a personalised moment creates a better outcome
Compliance
UnifiedCustomer helps address data governance requirements such as the APPs and GDPR, through an ordered and managed data service
Companies we’ve have the pleasure of helping…
Delivering unique customer understanding across verticals and leading brands, with razor-sharp focus on understanding your customers; so that you can target and personalise the experiences you create for them better than ever.
Why choose UnifiedCustomer?
UnifiedCustomer executes on what’s most important for you; the Australian and New Zealand Retailer; combining a deep understanding of your customers with the capability to take action on it.
✓ Built to drive growth
through bettering targeting and personalisation.
✓ Measureable improvement
to conversion, retention, and average order value.
✓ Integrates with all major systems
via an enormous connector library ensuring an expedited in-house integration.
✓ Interface-free data layer
which manages data across the systems you’re using already.
✓ Turn-key retail data model
✓ Enterprise security with compliance to ISO 27001
UnifiedCustomer Packages
We know from experience, that retail is a dynamic environment, and the systems which support it must be equally flexible.
This is why we have specifically designed UnifiedCustomer as a pay-as-you-go subscription model, which means there are no setup costs, surcharges, consumptions fees, tricks OR catches!
Standard Package
- System Connections (up to 3)
- Continual Data Hygiene, Parsing, and Quality
- UnifiedCustomer Data Model
- Identify Resolution
- Single Customer View
- RFM (Recency, Frequency, Monetary) Segmentation
- Geo-Demographic Enhancement
- Infrastructure, Upgrade, and Security Management
$4,250/mth
Plus Package
- System Connections (up to 3)
- Continual Data Hygiene, Parsing, and Quality
- UnifiedCustomer Data Model
- Identify Resolution
- Single Customer View
- RFM (Recency, Frequency, Monetary) Segmentation
- Geo-Demographic Enhancement
- Infrastructure, Upgrade, and Security Management
- Customer Lifetime Value – Scoring
- Next Best Product Recommendation Model
- Data-Driven Personas
- Preference Management
Add-on Features
- Predictive Machine Learning Models*
- Customer Journey Programs**
- Additional Management Attributes
- Additional Connections***
- Customer Data Model
*Requires Loyalty System
**Additional cost per model
***Additional $500 per month
Our Blog
Who is Marketsoft?
Hi All, I hope that everyone has kicked off 2021 with refreshed view on how to tackle those business objectives in some....interesting times. As you may have noticed from our previous posts, we have recently launched UnifiedCustomer, our retail CDP solution built for...
Our Partner
We partner with RedPoint Global to help you take customer engagement to the next level.
Redpoint’s market-leading solutions for customer engagement and data management consistently earn top marks for innovation, comprehensiveness, and ease of use.
Contact Us
FAQ's
How do you access my customer data?
UnifiedCustomer plugs into your existing system’s web service layer using secure API calls.
Don’t panic – we take care of these connections, as well as the data mapping required to integrate data feeds.
What's the UnifiedCustomer deployment model?
Please contact us if you require a private cloud or on-premise deployment.
What tech stack is UnifiedCustomer built on?
UnifiedCustomer is localised, hosted, and managed by Marketsoft, Australian partners with over 30 years of experience managing and leveraging customer data in the APAC re